{"title":"Rolex 1908","description":"\u003cdiv class=\"new-watches-bg-gray\"\u003e\n\t\u003c!-- New watches 2024 body content Start --\u003e \u003c!-- banner section --\u003e\n\t\u003ch1 style=\"visibility: hidden; height: 0px; margin: 0; padding: 0;\"\u003eRolex 1908\u003c\/h1\u003e\n\n\t\u003c!-- two columns section --\u003e\n\t\u003cdiv style=\"background-color: #f9f7f4;\"\u003e\n\t\u003cdiv class=\"new-watches-two-col-section new-watches-container\"\u003e\n\t\u003cdiv class=\"video-overlay-section p-b\"\u003e\n        \u003cdiv class=\"video-wrapper video-section\"\u003e\n          \u003cvideo controls=\"controls\" class=\"player\" loop=\"\"\u003e\n            \u003csource type=\"video\/mp4\" src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/77c8bedb47454cdea9c28c737bfe749a.mp4\"\u003e\n            Your browser does not support the video tag.\n          \u003c\/source\u003e\u003c\/video\u003e\n          \u003cdiv class=\"image-over-layer\"\u003e\n            \u003cimg alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0020\/0392\/7149\/files\/1908-video.jpg?v=1732695971\"\u003e\n          \u003c\/div\u003e\n          \u003cdiv class=\"play-button\"\u003e\u003c\/div\u003e\n        \u003c\/div\u003e\n      \u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c!-- content section  --\u003e\n\t\u003cdiv style=\"background-color: #f9f7f4;\"\u003e\n\t\u003cdiv class=\"servicing-your-rolex-section new-watches-container p-b\"\u003e\n\t\u003cdiv class=\"founding-vision small-width-section\"\u003e\n\t\u003cdiv class=\"content-section\"\u003e\n\t\u003ch2 class=\"watche-title\"\u003eThe 1908 perpetuates the original boldness of Rolex\u003c\/h2\u003e\n\t\u003cp class=\"watche-description\"\u003eSince the brand’s creation in 1908, Rolex has pursued the fundamental conviction of its founder, Hans Wilsdorf, for whom the future of the wristwatch was inseparable from superlative performance. The 1908 combines all the essential attributes of a self-winding wristwatch according to him: chronometric precision, waterproofness, autonomy, comfort and durability.\u003c\/p\u003e\n\t\u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c!-- content and image section  --\u003e\n\t\u003cdiv style=\"background-color: #f4efea;\"\u003e\n\t\u003c!-- Rolex Manufacture image  without-container-image --\u003e\n\t\u003cdiv class=\"desktop-custom-image-section new-watches-container width-mediaum p-x\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52508-0008_2412uf_001-m52508-0008_2501stojan_001_rvb-landscape.jpg?v=1744801353\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n\t\u003cdiv class=\"mobile-custom-image-section new-watches-container p-x\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52508-0008_2412uf_001-m52508-0008_2501stojan_001_rvb-portrait.jpg?v=1744801645\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n\t\u003cdiv class=\"servicing-your-rolex-section new-watches-container p-b\"\u003e\n\t\u003cdiv class=\"founding-vision small-width-section\"\u003e\n\t\u003cdiv class=\"content-section\"\u003e\n\t\u003ch2 class=\"watche-title\"\u003eClassic style, perpetually reinvented\u003c\/h2\u003e\n\t\u003cp class=\"watche-description\"\u003eWhile Hans Wilsdorf’s revolutionary innovations concerned the technical features of the wristwatch, they were also the fruit of an extremely strong aesthetic vision. The silhouette of the case, as well as the design of the 1908’s dial, reinvent the classic – yet very modern – spirit of the original Oyster Perpetual watches. An aesthetic signature, its finely domed and fluted bezel is testimony to a quest for delicacy in all of its forms.\u003c\/p\u003e\n\t\u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c!-- without container image section  --\u003e\n\t\u003cdiv class=\"without-container-image-section\"\u003e\n\t\u003cdiv class=\"desktop-custom-image-section\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52506-0002_2401jva_001_rvb-landscape.jpg?v=1744801353\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n\t\u003cdiv class=\"mobile-custom-image-section\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52506-0002_2401jva_001_rvb_portrait.jpg?v=1744801644\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c!-- content and image section  --\u003e\n\t\u003cdiv style=\"background-color: #f9f7f4;\"\u003e\n        \u003cdiv class=\"expert-guide-section new-watches-container p-x\"\u003e\n            \u003cdiv class=\"desktop-custom-image-section width-mediaum p-b\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52509-0006_2302uf_002-landscape.jpg?v=1744801353\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n        \u003cdiv class=\"mobile-custom-image-section p-b\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52509-0006_2302uf_002_portrait.jpg?v=1744801644\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n        \u003cdiv class=\"founding-vision small-width-section\"\u003e\n            \u003cdiv class=\"content-section\"\u003e\n                \u003ch2 class=\"watche-title\"\u003eA sleek design linking the past to the present\u003c\/h2\u003e\n                \u003cp class=\"watche-description\"\u003eWith its 3, 9 and 12 numerals and its small seconds counter at 6 o’clock, the 1908 watch, available in 18 kt yellow or white gold as well as in 950 platinum, revisits the style of an Oyster Perpetual from 1931 and resolutely endows it with modernity. The dial is a model of elegance and sophistication: Arabic numerals and faceted index hour markers in 18 kt gold against an intense white or intense black dial, or an ice blue dial featuring a guilloché rice-grain motif. Protected by a domed sapphire crystal, it features a delicate “railway” minute track around the circumference. The 1908 is equipped with hands of distinctive styles: the minute hand is shaped like a two-edged sword, while a hand with a pierced circle marks the hours.\u003c\/p\u003e\n                \u003c\/div\u003e\n        \u003c\/div\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n    \n    \u003cdiv style=\"background-color: #f4efea;\"\u003e\n        \u003cdiv class=\"expert-guide-section new-watches-container p-x\"\u003e\n            \u003cdiv class=\"desktop-custom-image-section width-mediaum p-b\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52508-0008_2412uf_002_c-m52508-0002_2302uf_002-landscape.jpg?v=1744801353\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n        \u003cdiv class=\"mobile-custom-image-section p-b\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52508-0008_2412uf_002_c-m52508-0002_2302uf_002-portrait.jpg?v=1744801645\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n        \u003cdiv class=\"founding-vision small-width-section\"\u003e\n            \u003cdiv class=\"content-section\"\u003e\n                \u003ch2 class=\"watche-title\"\u003eRefinement and comfort\u003c\/h2\u003e\n                \u003cp class=\"watche-description\"\u003eThe 1908 watches are fitted with a leather strap, with the exception of a version in 18 kt yellow gold, exclusively equipped with the Settimo bracelet. The brown or black alligator leather strap features a tone-on-tone topstitching and green inner lining, a discreet tribute to the watchmaking brand’s signature color. Its Dualclasp, crafted from 18 kt yellow or white gold or 950 platinum, enhances the comfort of the wearer by hugging the shape of the wrist. The Settimo bracelet is crafted from 18 kt yellow gold and its delicate links create a sparkle of reflected light. Fitted with a concealed Crownclasp, its harmonious design evokes the jewelry-inspired bracelets that graced some elegant vintage watches.\u003c\/p\u003e\n                \u003c\/div\u003e\n        \u003c\/div\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n    \n    \u003cdiv style=\"background-color: #f9f7f4;\"\u003e\n        \u003cdiv class=\"expert-guide-section new-watches-container p-x\"\u003e\n        \u003cdiv class=\"founding-vision small-width-section\"\u003e\n            \u003cdiv class=\"desktop-custom-image-section p-b\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52508-0002_2301uf_002-landscape.jpg?v=1744801353\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n        \u003cdiv class=\"mobile-custom-image-section p-b\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0879\/8575\/0334\/files\/rolex-perpetual-1908-m52508-0002_2301uf_002_portrait.jpg?v=1744801644\" alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\"\u003e\u003c\/div\u003e\n        \u003cdiv class=\"content-section\"\u003e\n        \u003ch2 class=\"watche-title\"\u003eA transparent case back for an exciting reveal\u003c\/h2\u003e\n        \u003cp class=\"watche-description\"\u003eBy offering a watch that reveals its movement through a transparent case back, Rolex continues to innovate whilst echoing its watchmaking tradition. Caliber 7140 bears a cut-out oscillating weight in yellow gold with three arms, engraved with the words “Chronometer Perpetual” and benefiting from an optimized ball bearing. The movement boasts some remarkable finishes, including the exclusive Rolex Côtes de Genève – a celebrated traditional watch decoration, reinterpreted with a polished groove between each band. The window, made of virtually scratchproof sapphire, provides proof that, for Rolex, the aesthetics of the movement are as important as its performance.\u003c\/p\u003e\n        \u003c\/div\u003e\n        \u003c\/div\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\t\u003cdiv style=\"background-color: #f4efea;\"\u003e\n\t  \u003c!-- \u003cdiv class=\"video-overlay-section new-watches-container p-x\"\u003e\n\t  \u003cdiv class=\"video-section\"\u003e\n\t  \u003ciframe src=\"https:\/\/www.youtube.com\/embed\/BpmiJOA2hEw?si=TVKCPo6wljT8h_eE\" width=\"100%\" height=\"500\" frameborder=\"0\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\n\t  \u003cdiv class=\"play-icon\"\u003e \u003c\/div\u003e\n\t  \u003c\/div\u003e\n\t  \u003c\/div\u003e --\u003e\n\t  \u003cdiv class=\"video-overlay-section new-watches-container p-x\"\u003e\n        \u003cdiv class=\"video-wrapper video-section\"\u003e\n          \u003cvideo controls=\"controls\" class=\"player\" loop=\"\"\u003e\n            \u003csource type=\"video\/mp4\" src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/dd753ae16ebb40ee9bef018e96e36c20.mp4\"\u003e\n            Your browser does not support the video tag.\n          \u003c\/source\u003e\u003c\/video\u003e\n          \u003cdiv class=\"image-over-layer\"\u003e\n            \u003cimg alt=\"Rolex 1908 watches - Rolex Polacheck's Jewelers\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0020\/0392\/7149\/files\/1908-model-video.webp?v=1732696065\"\u003e\n          \u003c\/div\u003e\n          \u003cdiv class=\"play-button\"\u003e\u003c\/div\u003e\n        \u003c\/div\u003e\n      \u003c\/div\u003e\n\t  \u003cdiv class=\"founding-vision small-width-section new-watches-container\"\u003e\n\t  \u003cdiv class=\"content-section p-b\"\u003e\n\t  \u003ch2 class=\"watche-title\"\u003eCalibre 7140\u003cbr\u003e Performance and elegance\u003c\/h2\u003e\n\t  \u003cp class=\"watche-description\"\u003eTo power the 1908, Rolex’s watchmaking engineers have developed a completely new self-winding movement, caliber 7140, that allows the time to be displayed via two central hands and a small seconds hand at 6 o’clock. A number of patents have been filed for this movement, which has been entirely developed and \u003ci\u003emanufactured\u003c\/i\u003e in-house. Its cutting-edge design incorporates some major innovations from the Manufacture to guarantee exceptional performance, including the Syloxi hairspring in silicon, Chronergy escapement in a nickel-phosphorus alloy – both of which are resistant to strong magnetic fields – and Paraflex shock absorbers, which protect the oscillator and escape wheel from any shocks to the watch.\u003c\/p\u003e\n\t  \u003c\/div\u003e\n\t  \u003c\/div\u003e\n\t\u003c\/div\u003e\n\t\u003c\/div\u003e","products":[{"product_id":"rolex-1908-m52508-0006","title":"1908","description":"\u003cdiv class=\"container-to-copy\"\u003e\n\u003cdiv class=\"p-bg2\"\u003e\n\u003csection class=\"model-section model-info\"\u003e\n\u003cdiv class=\"model-block model-info_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0006_cor-specs.webp\" alt=\"Rolex-1908\" class=\"model-info_img_item ls-is-cached lazyloaded\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-block model-info_text first-col\"\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eReference\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e52508\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eModel Case\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e39 mm, 18 kt yellow gold, polished finish\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eBezel\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eDomed and fluted\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eWater Resistance\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eWaterproof to 50 metres \/ 165 feet\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eMovement\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003ePerpetual, mechanical, self-winding\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-block model-info_text sec-col\"\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eCaliber\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e7140, manufacture Rolex\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003ePower Reserve\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eApproximately 66 hours\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eBracelet\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eLeather strap\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eDial\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eIntense white\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eCertification\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eSuperlative Chronometer (COSC + Rolex certification after casing)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"new-borchure\"\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e\u003ca style=\"text-decoration: none;\" href=\"https:\/\/assets.rolex.com\/api\/brochure\/en_us\/1908\/m52508-0006.pdf\" target=\"_blank\"\u003e\u003cimg alt=\"download-green-button\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/download-green-button.png\" style=\"margin-top: -7px;\"\u003e Download Brochure\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-bg3\"\u003e\n\u003csection class=\"model-section model-features\"\u003e\u003c!-- Banner are dynamically injected via Javascript --\u003e\n\u003carticle class=\"model-block model-features-block fah\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0006_dial.webp\" class=\"model-features_img_item lazyload fah\" alt=\"Intense white Dial\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003eIntense white Dial\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e \u003c\/p\u003e\n\u003cp\u003eEach dial is a miniature work of art. The colour, reflections and surface texture, along with decorative elements and the overall design give the watch its intrinsic character.\u003c\/p\u003e\n\u003cp\u003eRolex masters all aspects of its dial creation and production in-house. From the initial sketches to the final inspection, including colouring or the application of appliques, the process involves a series of steps and operations that call on specific expertise. Some of these professions – enamelling, for instance – date from the early days of watchmaking. Others are inherent to the use of cutting-edge technologies, such as magnetron sputtering, a complex technique for colouring the surface of a dial by depositing a thin film of material in a vacuum environment. A meeting of traditional skills and technology, the manufacture of Rolex dials perfectly encapsulates the philosophy that guides the brand: seeking the highest level of quality to achieve an impeccable, long-lasting result.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"model-block model-features-block model-features-block-alt\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0006_bezel.webp\" class=\"model-features_img_item bal ls-is-cached lazyloaded\" alt=\"Domed and fluted bezel\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003eDomed and fluted bezel\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003eThis elegant and understated watch features a slim case crowned with a bezel that is part domed and part finely fluted – the lower part being given an elegant fluting and the upper part domed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"model-block model-features-block fah\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0006_material.webp\" class=\"model-features_img_item lazyload fah\" alt=\"18 kt yellow gold\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003e18 kt yellow gold\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e \u003c\/p\u003e\n\u003cp\u003eBy operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 kt gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 kt gold are obtained: yellow, pink or white.\u003c\/p\u003e\n\u003cp\u003eThey are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-bg3\"\u003e\n\u003csection id=\"model_avail\" class=\"model-availability\"\u003e\n\u003cdiv class=\"model-availability_img\"\u003e\n\u003c!-- \u003cimg alt class=\"model-availability_img_item lazyload\" data-src=\"https:\/\/cdn11.bigcommerce.com\/s-uhbj5ctly1\/product_images\/uploaded_images\/rolex-banner-arc.jpg\"\/\u003e --\u003e \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/crown-gold.png\" class=\"model-availability_img_item lazyload\" alt=\"model-availability_img\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-availability_text\"\u003e\n\u003ch2 class=\"model-availability_heading\"\u003eModel availability\u003c\/h2\u003e\n\u003cp class=\"model-availability_desc\"\u003eAll Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.\u003c\/p\u003e\n\u003cp class=\"model-availability_desc\"\u003eTherefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.\u003c\/p\u003e\n\u003cp class=\"model-availability_desc\"\u003ePolacheck's Jewelers is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.\u003c\/p\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0006_presentation-box.png\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"newbanner-section\"\u003e\u003cimg alt=\"rolex-collection_banner-1908\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-push-m52506-0002_2312jva_001_rvb.jpg\" class=\"mobile-hide\"\u003e \u003cimg alt=\"rolex-collection_banner-1908\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-push-m52506-0002_2312jva_001_rvb-portrait.jpg\" class=\"desktop-hide\"\u003e\n\u003cp\u003eRolex 1908\u003c\/p\u003e\n\u003cp\u003eCutting edge of classicism\u003c\/p\u003e\n\u003ca href=\"\/rolex\/rolex-1908\"\u003eLearn More ›\u003c\/a\u003e\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48964796416310,"sku":"m52508-0006","price":25250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0006_drp-upright-bba-with-shadow.webp?v=1715951183"},{"product_id":"rolex-1908-m52506-0002","title":"1908","description":"\u003cdiv class=\"container-to-copy\"\u003e\n\u003cdiv class=\"p-bg2\"\u003e\n\u003csection class=\"model-section model-info\"\u003e\n\u003cdiv class=\"model-block model-info_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52506-0002_cor-specs.webp\" alt=\"Rolex-1908\" class=\"model-info_img_item ls-is-cached lazyloaded\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-block model-info_text first-col\"\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eReference\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e52506\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eModel Case\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e39 mm, platinum, polished finish\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eBezel\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eDomed and fluted\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eWater Resistance\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eWaterproof to 50 metres \/ 165 feet\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eMovement\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003ePerpetual, mechanical, self-winding\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-block model-info_text sec-col\"\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eCaliber\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e7140, manufacture Rolex\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003ePower Reserve\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eApproximately 66 hours\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eBracelet\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eLeather strap\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eDial\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eIce blue, rice-grain motif\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eCertification\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eSuperlative Chronometer (COSC + Rolex certification after casing)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"new-borchure\"\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e\u003ca style=\"text-decoration: none;\" href=\"https:\/\/assets.rolex.com\/api\/brochure\/en_us\/1908\/m52506-0002.pdf\" target=\"_blank\"\u003e\u003cimg alt=\"download-green-button\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/download-green-button.png\" style=\"margin-top: -7px;\"\u003e Download Brochure\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-bg3\"\u003e\n\u003csection class=\"model-section model-features\"\u003e\u003c!-- Banner are dynamically injected via Javascript --\u003e\n\u003carticle class=\"model-block model-features-block fah\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52506-0002_dial.webp\" class=\"model-features_img_item lazyload fah\" alt=\"Ice-Blue Dial\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003eIce-Blue Dial\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e \u003c\/p\u003e\n\u003cp\u003eThe ice blue dial features a guilloche rice-grain motif. This rosette-like design is distinctive for its three-dimensional, repeating geometric pattern that extends across the surface of the dial starting from the small seconds counter at 6 o’clock. The minute track around the dial is flanked by a finely crimped guilloche-work border. With the introduction of a dial created via guillochage, or engine turning – a technique that uses a graver to sculpt a pattern into a surface – Rolex is pursuing the course it has set for the Perpetual collection as a tribute to the classic art of watchmaking infused with the brand’s know-how and creativity. This exclusive dial bears the same Arabic numerals 3, 9 and 12, the same faceted hour markers and the same hands as that of the 18 kt gold versions.\u003c\/p\u003e\n\u003cp\u003eThis exclusive dial colour can be found only on the Day-Date, the Cosmograph Daytona and the Perpetual 1908.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"model-block model-features-block model-features-block-alt\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52506-0002_bezel.webp\" class=\"model-features_img_item lazyload bal\" alt=\"Domed and fluted bezel\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003eDomed and fluted bezel\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003eThis elegant and understated watch features a slim case crowned with a bezel that is part domed and part finely fluted – the lower part being given an elegant fluting and the upper part domed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"model-block model-features-block fah\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52506-0002_material.webp\" class=\"model-features_img_item lazyload fah\" alt=\"Platinum\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003ePlatinum\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e \u003c\/p\u003e\n\u003cp\u003eRare and precious, platinum is striking for its silvery whiteness and vibrant luminosity. It is among the densest and heaviest metals in the world, distinguished by unique chemical and physical properties such as exceptional corrosion resistance.\u003c\/p\u003e\n\u003cp\u003eParadoxically, it is also soft, elastic and highly malleable, which makes machining and polishing especially difficult, demanding an extremely high degree of skill. Rolex always uses 950 platinum, an alloy consisting of 950‰ platinum, painstakingly crafted in-house by the fine metalworkers at Rolex. The noblest of metals for the finest of watches.(thousandths)\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-bg3\"\u003e\n\u003csection id=\"model_avail\" class=\"model-availability\"\u003e\n\u003cdiv class=\"model-availability_img\"\u003e\n\u003c!-- \u003cimg alt class=\"model-availability_img_item lazyload\" data-src=\"https:\/\/cdn11.bigcommerce.com\/s-uhbj5ctly1\/product_images\/uploaded_images\/rolex-banner-arc.jpg\"\/\u003e --\u003e \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/crown-gold.png\" class=\"model-availability_img_item lazyload\" alt=\"model-availability_img\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-availability_text\"\u003e\n\u003ch2 class=\"model-availability_heading\"\u003eModel availability\u003c\/h2\u003e\n\u003cp class=\"model-availability_desc\"\u003eAll Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.\u003c\/p\u003e\n\u003cp class=\"model-availability_desc\"\u003eTherefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.\u003c\/p\u003e\n\u003cp class=\"model-availability_desc\"\u003ePolacheck's Jewelers is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.\u003c\/p\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52506-0002_presentation-box.png\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"newbanner-section\"\u003e\u003cimg alt=\"rolex-collection_banner-1908\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-push-m52506-0002_2312jva_001_rvb.jpg\" class=\"mobile-hide\"\u003e \u003cimg alt=\"rolex-collection_banner-1908\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-push-m52506-0002_2312jva_001_rvb-portrait.jpg\" class=\"desktop-hide\"\u003e\n\u003cp\u003eRolex 1908\u003c\/p\u003e\n\u003cp\u003eCutting edge of classicism\u003c\/p\u003e\n\u003ca href=\"\/rolex\/rolex-1908\"\u003eLearn More ›\u003c\/a\u003e\u003c\/section\u003e\n\u003c!--\u003cp class=\"model-info_spec_desc\"\u003e\n                    \u003cimg src=\"https:\/\/store-wv03ikeisj.mybigcommerce.comhttps:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-m52506-0002_2312jva_001_rvb.jpg\" \/\u003e\n                \u003c\/p\u003e\n                \u003cp\u003eRolex M52506-0002 |^| 1908\u003c\/p\u003e\n                \u003cp\u003eharmonious variations\u003c\/p\u003e\n                \u003ca href=\"#\"\u003eLearn More\u003c\/a\u003e--\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48964796645686,"sku":"M52506-0002","price":31500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52506-0002_drp-upright-bba-with-shadow.webp?v=1715951188"},{"product_id":"rolex-1908-m52509-0002","title":"1908","description":"\u003cdiv class=\"container-to-copy\"\u003e\n\u003cdiv class=\"p-bg2\"\u003e\n\u003csection class=\"model-section model-info\"\u003e\n\u003cdiv class=\"model-block model-info_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52509-0002_cor-specs.webp\" alt=\"Rolex-1908\" class=\"model-info_img_item ls-is-cached lazyloaded\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-block model-info_text first-col\"\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eReference\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e52509\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eModel Case\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e39 mm, 18 kt white gold, polished finish\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eBezel\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eDomed and fluted\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eWater Resistance\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eWaterproof to 50 metres \/ 165 feet\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eMovement\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003ePerpetual, mechanical, self-winding\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-block model-info_text sec-col\"\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eCaliber\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e7140, manufacture Rolex\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003ePower Reserve\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eApproximately 66 hours\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eBracelet\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eLeather strap\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eDial\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eIntense black\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eCertification\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eSuperlative Chronometer (COSC + Rolex certification after casing)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"new-borchure\"\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e\u003ca style=\"text-decoration: none;\" href=\"https:\/\/assets.rolex.com\/api\/brochure\/en_us\/1908\/m52509-0002.pdf\" target=\"_blank\"\u003e\u003cimg alt=\"download-green-button\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/download-green-button.png\" style=\"margin-top: -7px;\"\u003e Download Brochure\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-bg3\"\u003e\n\u003csection class=\"model-section model-features\"\u003e\u003c!-- Banner are dynamically injected via Javascript --\u003e\n\u003carticle class=\"model-block model-features-block fah\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52509-0002_dial.webp\" class=\"model-features_img_item lazyload fah\" alt=\"Intense black Dial\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003eIntense black Dial\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e \u003c\/p\u003e\n\u003cp\u003eEach dial is a miniature work of art. The colour, reflections and surface texture, along with decorative elements and the overall design give the watch its intrinsic character.\u003c\/p\u003e\n\u003cp\u003eRolex masters all aspects of its dial creation and production in-house. From the initial sketches to the final inspection, including colouring or the application of appliques, the process involves a series of steps and operations that call on specific expertise. Some of these professions – enamelling, for instance – date from the early days of watchmaking. Others are inherent to the use of cutting-edge technologies, such as magnetron sputtering, a complex technique for colouring the surface of a dial by depositing a thin film of material in a vacuum environment. A meeting of traditional skills and technology, the manufacture of Rolex dials perfectly encapsulates the philosophy that guides the brand: seeking the highest level of quality to achieve an impeccable, long-lasting result.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"model-block model-features-block model-features-block-alt\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52509-0002_bezel.webp\" class=\"model-features_img_item lazyload bal\" alt=\"Domed and fluted bezel\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003eDomed and fluted bezel\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003eThis elegant and understated watch features a slim case crowned with a bezel that is part domed and part finely fluted – the lower part being given an elegant fluting and the upper part domed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"model-block model-features-block fah\"\u003e\n\u003cdiv class=\"model-features_img\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52509-0002_material.webp\" class=\"model-features_img_item lazyload fah\" alt=\"18 kt white gold\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003e18 kt white gold\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e \u003c\/p\u003e\n\u003cp\u003eBy operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 kt gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 kt gold are obtained: yellow, pink or white.\u003c\/p\u003e\n\u003cp\u003eThey are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-bg3\"\u003e\n\u003csection id=\"model_avail\" class=\"model-availability\"\u003e\n\u003cdiv class=\"model-availability_img\"\u003e\n\u003c!-- \u003cimg alt class=\"model-availability_img_item lazyload\" data-src=\"https:\/\/cdn11.bigcommerce.com\/s-uhbj5ctly1\/product_images\/uploaded_images\/rolex-banner-arc.jpg\"\/\u003e --\u003e \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/crown-gold.png\" class=\"model-availability_img_item lazyload\" alt=\"model-availability_img\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-availability_text\"\u003e\n\u003ch2 class=\"model-availability_heading\"\u003eModel availability\u003c\/h2\u003e\n\u003cp class=\"model-availability_desc\"\u003eAll Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.\u003c\/p\u003e\n\u003cp class=\"model-availability_desc\"\u003eTherefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.\u003c\/p\u003e\n\u003cp class=\"model-availability_desc\"\u003ePolacheck's Jewelers is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.\u003c\/p\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52509-0002_presentation-box.png\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"newbanner-section\"\u003e\u003cimg alt=\"rolex-collection_banner-1908\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-push-m52506-0002_2312jva_001_rvb.jpg\" class=\"mobile-hide\"\u003e \u003cimg alt=\"rolex-collection_banner-1908\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-push-m52506-0002_2312jva_001_rvb-portrait.jpg\" class=\"desktop-hide\"\u003e\n\u003cp\u003eRolex 1908\u003c\/p\u003e\n\u003cp\u003eCutting edge of classicism\u003c\/p\u003e\n\u003ca href=\"\/rolex\/rolex-1908\"\u003eLearn More ›\u003c\/a\u003e\u003c\/section\u003e\n\u003c!--\u003cp class=\"model-info_spec_desc\"\u003e\n                    \u003cimg src=\"https:\/\/store-wv03ikeisj.mybigcommerce.comhttps:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-m52509-0002_2312jva_001_rvb.jpg\" \/\u003e\n                \u003c\/p\u003e\n                \u003cp\u003eRolex m52509-0002 |^| 1908\u003c\/p\u003e\n                \u003cp\u003eharmonious variations\u003c\/p\u003e\n                \u003ca href=\"#\"\u003eLearn More\u003c\/a\u003e--\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48964797169974,"sku":"m52509-0002","price":26600.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52509-0002_drp-upright-bba-with-shadow.webp?v=1715951192"},{"product_id":"rolex-1908-m52508-0008","title":"1908","description":"\u003cdiv class=\"container-to-copy\"\u003e\n\u003cdiv class=\"p-bg2\" style=\"text-align: start;\"\u003e\n\u003csection class=\"model-section model-info\"\u003e\n\u003cdiv class=\"model-block model-info_text first-col\"\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eReference\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e52508\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eModel Case\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e39 mm, 18 ct yellow gold, polished finish\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eBezel\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eDomed and fluted\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eWater Resistance\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eWaterproof to 50 metres \/ 165 feet\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eMovement\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003ePerpetual, mechanical, self-winding\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-block model-info_text sec-col\"\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eCaliber\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e7140, manufacture Rolex\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003ePower Reserve (approximately)\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eApproximately 66 hours\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eBracelet\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eSettimo, seven-piece solid links\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eDial\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eIntense white\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"model-info_spec\"\u003e\n\u003ch4 class=\"model-info_spec_heading\"\u003eCertification\u003c\/h4\u003e\n\u003cp class=\"model-info_spec_desc\"\u003eSuperlative Chronometer (COSC + Rolex certification after casing)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"new-borchure\"\u003e\n\u003cp class=\"model-info_spec_desc\"\u003e\u003ca style=\"text-decoration: none;\" href=\"https:\/\/assets.rolex.com\/api\/brochure\/en\/1908\/m52508-0008.pdf\" target=\"_blank\"\u003e\u003csvg xml:space=\"preserve\" style=\"enable-background: new 0 0 15 15; width: 15px; height: 15px;\" viewbox=\"0 0 15 15\" y=\"0px\" x=\"0px\" id=\"Calque_1\" version=\"1.1\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\u003e\u003cpath d=\"M15,10v5h-1h-1H2H0v-2v-3h2v3h11v-3H15z M5.5,9.5l2,2l2-2l2-2h-3V0H8H7H6.5v7.5h-3  L5.5,9.5z\" fill=\"#fff\" id=\"icons_x2F_download\"\u003e\u003c\/path\u003e\u003c\/svg\u003e Download Brochure\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-bg3\"\u003e\n\u003csection class=\"model-section model-features\"\u003e\n\u003carticle class=\"model-block model-features-block fah\"\u003e\n\u003cdiv class=\"model-features_img\" style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0008_594f2fac-9a14-4c79-866f-fe3751d1623d.webp?v=1745996964\" class=\"model-features_img_item fah ls-is-cached lazyloaded\" alt=\"Intense white dial\" style=\"margin-bottom: 16px !important; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003eIntense white dial\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e\u003c\/p\u003e\n\u003cp\u003eEach dial is a miniature work of art. The colour, reflections and surface texture, along with decorative elements and the overall design give the watch its intrinsic character. Rolex masters all aspects of its dial creation and production in-house. From the initial sketches to the final inspection, including colouring or the application of appliques, the process involves a series of steps and operations that call on specific expertise. Some of these professions – enamelling, for instance – date from the early days of watchmaking. Others are inherent to the use of cutting-edge technologies, such as magnetron sputtering, a complex technique for colouring the surface of a dial by depositing a thin film of material in a vacuum environment. A meeting of traditional skills and technology, the manufacture of Rolex dials perfectly encapsulates the philosophy that guides the brand: seeking the highest level of quality to achieve an impeccable, long-lasting result.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"model-block model-features-block model-features-block-alt\"\u003e\n\u003cdiv class=\"model-features_img\" style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0008_9bb8052d-167f-4f44-84d4-03bcbb38790f.webp?v=1745996964\" class=\"model-features_img_item bal ls-is-cached lazyloaded\" alt=\"Domed and fluted bezel\" style=\"margin-bottom: 16px !important; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003eDomed and fluted bezel\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e\u003c\/p\u003e\n\u003cp\u003eThis elegant and understated watch features a slim case crowned with a bezel that is part domed and part finely fluted – the lower part being given an elegant fluting and the upper part domed.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003carticle class=\"model-block model-features-block fah\"\u003e\n\u003cdiv class=\"model-features_img\" style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0008--060.webp?v=1745996964\" class=\"model-features_img_item fah ls-is-cached lazyloaded\" alt=\"18 ct yellow gold\" style=\"margin-bottom: 16px !important; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-features_text\"\u003e\n\u003ch2 class=\"model-features_heading\"\u003e18 ct yellow gold\u003c\/h2\u003e\n\u003cp class=\"model-features_desc\"\u003e\u003c\/p\u003e\n\u003cp\u003eBy operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 ct gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 ct gold are obtained: yellow, pink or white. They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"p-bg3\"\u003e\n\u003csection id=\"model_avail\" class=\"model-availability p-x\"\u003e\n\u003cdiv class=\"model-availability_img\" style=\"text-align: start;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/crown-gold.png\" class=\"model-availability_img_item ls-is-cached lazyloaded\" alt=\"model-availability_img\" style=\"margin-bottom: 16px !important; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"model-availability_text\" style=\"text-align: start;\"\u003e\n\u003ch2 class=\"model-availability_heading\"\u003eModel availability\u003c\/h2\u003e\n\u003cp class=\"model-availability_desc\"\u003eAll Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.\u003c\/p\u003e\n\u003cp class=\"model-availability_desc\"\u003eTherefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.\u003c\/p\u003e\n\u003cp class=\"model-availability_desc\"\u003ePolacheck's Jewelers is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"newbanner-section\"\u003e\n\u003cdiv class=\"firstB\" style=\"text-align: start;\"\u003e\n\u003cimg alt=\"rolex-collection_banner-1908\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-cover_m52508-0008_250-landscape.jpg?v=1745931329\" class=\"mobile-hide\" style=\"margin-bottom: 16px !important; float: none;\"\u003e \u003cimg alt=\"rolex-collection_banner-1908\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/rolex-collection_banner-1908-m52508-0008_2503-portrait.jpg?v=1745931336\" class=\"desktop-hide\" style=\"margin-bottom: 16px !important; float: none;\"\u003e\n\u003cp\u003eThe Rolex 1908 collection\u003c\/p\u003e\n\u003cp\u003eCutting-edge of classicism\u003c\/p\u003e\n\u003ca href=\"\/collections\/rolex-1908\"\u003eLearn more ›\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":51843908993334,"sku":"M52508-0008","price":35900.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/7503\/5446\/files\/m52508-0008.webp?v=1745996938"}],"url":"https:\/\/polachecks-sandbox-2.myshopify.com\/collections\/rolex-1908.oembed","provider":"Polachecks Sandbox 2","version":"1.0","type":"link"}